InBuzz Insurance Marketing Blog

Invisibility is a Fate Far Worse Than Failure, So What’s Your Plan?

In a world where 80% of consumers Google a product or service before purchasing it, invisibility is a fate much worse than failure. People need to be able to 1) know your agency is there and 2) need to see what you are about before they decide to buy. What’s your plan to make this happen?

This article is going to help you strategically plan for the future of your insurance agency and build the culture that will support and propel the strategic position you've set in motion.

Your 2018 Checklist for Insurance Digital Marketing

We know many of you were thinking and planning in Dec and Jan as to how you would utilize digital marketing in your insurance agency. With our conversations from agents, we found that many were either starting or restarting with most being the latter.

This starting, stopping, restarting is almost always brought on by the failure to properly plan. Getting into something brand new like marketing an insurance agency is always going to be a challenge because you don't know what to expect. Until today.

In this article we are going to go over some must have checklist items for insurance digital marketing to ensure you are prepared to take on the challenge.

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