Digital transformation is at the forefront of the insurance industry right now. This topic has made its way into just about every convention and insurance industry meeting. Agents are clamoring to discover the validity of digital strategy and if this is the next phase of the industry. Many think that this is all phooey while others swear that those who do not jump on the boat will slowly wither away.
There are a lot of discussions and view points about this topic, but one this is for certain. Most agents and companies alike, have no idea how to implement a digital strategy within an agency.
This is why I am here writing this article today. To help insurance agencies, no matter what size, implement a digital strategy.