Many agents are getting on board with insurance digital marketing. Agencies are purchasing new websites, joining social media sites, blogging and creating videos. Everything that has been getting pounded into their faces for the past few years.
Unfortunately, during this time of "you have to do it" experts have encouraged agents to get on board but many have not told agents exactly what they should be doing which has left agents with all these new sites but no new business opportunities.
We've been there. We went from "we have all this stuff now what do we do with it?" to people asking us what we are doing to get these hundreds of leads.
This blog post will discuss all the things we WISH we would have known to start off strong. Hopefully it will save you the early struggles we had.